Zanakis-Pico v. Cutter Dodge, Inc.

Cutter Dodge (plaintiff) ran a newspaper ad showing a vehicle at a listed monthly price with '0 cash down.' Fine print stated the price included a recent-college-grad rebate and a loyalty rebate. The Picos (plaintiffs) told a Cutter salesperson they wanted the car at the advertised price and terms, but were told the deal was only for college graduates entitled to the loyalty rebate and that they would have to make a down payment. The Picos sued. The circuit court held there was no contract, and the Picos appealed.

Whether an advertisement listing goods at a certain price constitutes a binding contractual offer that a consumer can accept.